website builders

WordPress vs. Website Builders for a Small Business Website

WordPress vs. Website Builders If you’re asking yourself what to do about your small business website, WordPress vs. website builders, here are the pros and cons. I have written before about my enduring love of WordPress. It was not love at first sight; it was one of those on-and-off relationships where you eventually realize you were meant to be together …

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email marketing

Email marketing in 2022: Dos and Don’ts

Email marketing in 2022: Dos and Don’ts One of the best ways to explain why I love email marketing is to explain why I don’t love social media. The year was 2012. It cost about half as much to buy a house and we all had “Call Me Maybe” by Carly Rae Jepson stuck in our heads. It was also …

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email marketing

Email marketing: new clients, no algorithm

Email Marketing: new clients, no algorithm Email marketing is how I built my business. It is my biggest money maker because I make it my clients’ biggest money maker. I think the reason it’s been so successful for me is because I have a list of Dos and Don’ts for great email marketing results. Today I’m sharing the “dos.” For …

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small business website

How Much Does a Small Business Website Cost

How Much Does a Small Business Website Cost We all want to know the price of the things we’re considering purchasing reasonably early in the decision-making process because the cost factors into our choice. If you’ve been asking yourself, “How much does a small business website cost?” you probably know how irritating it is to get a straight answer to …

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Building a Website for Small Business

Building a Website for Small Business

A small business website needs to meet a specific criteria to be able to adapt as the business grows. In this blog, I share some of what I’ve learned building websites for my clients.